John B. Watson
Pioneering figure who established behaviorism as a major school of psychology.
Chronology: 1878-01-09 – 1958-09-25
Origins & Early Life
John Broadus Watson (January 9, 1878 – September 25, 1958) was an American psychologist who popularized the scientific theory of behaviorism, establishing it as a psychological school. Watson advanced this change in the psychological discipline through his 1913 address at Columbia University, titled Psychology as the Behaviorist Views It. Through his behaviorist approach, Watson conducted research on animal behavior, child rearing, and advertising, as well as conducting the controversial "Little Albert" experiment and the Kerplunk experiment. He was also the editor of Psychological Review from 1910 to 1915.
Pivotal Works & Achievements
A Review of General Psychology survey, published in 2002, ranked Watson as the 17th most cited psychologist of the 20th century. == Early life == Watson was born on January 9, 1878 in Travelers Rest, South Carolina. His father, Pickens Butler Watson, was an alcoholic and left the family to live with two Indian women when John was 13 years old. His mother, Emma Kesiah Watson (née Roe), was a very religious woman who adhered to prohibitions against drinking, smoking, and dancing, naming her son John after a prominent Baptist minister in hopes that it would help him receive the call...
Enduring Legacy & Impact
The historical impact and works continue to influence the modern world.
Source: Wikipedia