Eugène Schueller — Biography Timeline & Summary | 2Day Chrono-Wiki

Eugène Schueller (1881-03-20 – 1957-08-23): Founder of L'Oréal, a pioneering figure in the modern cosmetics industry. — Eugène Paul Louis Schueller (20 March 1881 – 23 August 1957) was a French chemist and entrepreneur who was the founder of L'Oréal, a lead...

Eugène Schueller — Biography Timeline & Summary | 2Day Chrono-Wiki

Eugène Schueller

Founder of L'Oréal, a pioneering figure in the modern cosmetics industry.

Chronology: 1881-03-20 – 1957-08-23

Origins & Early Life

Eugène Paul Louis Schueller (20 March 1881 – 23 August 1957) was a French chemist and entrepreneur who was the founder of L'Oréal, a leading company in cosmetics and beauty. Schueller was of Alsatian origin. He graduated in 1904 from the Institut de Chimie Appliquée de Paris (now Chimie ParisTech) and became a laboratory assistant under Victor Auger (father of Pierre Victor Auger) at Sorbonne. A barber asked him to develop a new hair dye, but Schueller took this opportunity to lead his own research shop.

Pivotal Works & Achievements

Schueller developed an innovative hair-color formula in 1907, which he called Oréale. He formulated and manufactured his own products, and sold them to Parisian hairdressers. In 1909, he registered his company, the Société Française de Teintures Inoffensives pour Cheveux (French Company of Inoffensive Hair Dyes), the future L'Oréal. In his production unit, he developed the concept of proportional salary. In 1936, the social reforms led by Léon Blum in France suddenly created a vacation industry, and the sales of L'Oréal's sunscreen (Ambre Solaire) skyrocketed.

Enduring Legacy & Impact

During the early twentieth century, Schueller provided financial support...

Contemporary Figures & Related Historical Timelines

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  • 1881 Historical Timeline & Archive — Explore world events and figures from 1881
  • March 20 (03-20) On This Day — Historical birthdays and events on March 20
  • 1957 Historical Timeline & Archive — Explore world events and figures from 1957
  • August 23 (08-23) On This Day — Historical events and memorials on August 23

Source: Wikipedia